A lead magnet in the form of an eBook is a free digital book you can give visitors in exchange for their contact information, including their name and email address. This strategy helps boost lead generation and expand your email list.

In addition to generating leads, eBooks can be utilized to educate your audience about your products or services, your industry, or a specific topic pertinent to your target market. An eBook lead magnet can establish you as an authority in your field and foster trust with potential clients.